High Street Tycoon Ashley to Sell Missguided to Asian Giant Shein Background In a potentially momentous development for the fashion industry, it has been reported that high street tycoon Mike Ashley is looking to offload Missguided to the Asian powerhouse Shein. This news comes less than 18 months after Ashley’s Frasers Group acquired Missguided out […]
Fashion e-tailer SHEIN Launches Saudi Arabia-Focused Reality Show In a unique collaboration, international fashion e-tailer SHEIN has partnered with Rotana Media Group, the Saudi Tourism Authority, and Warner Bros. Discovery to launch its first-ever reality show set in Saudi Arabia. Titled “SHEIN Travel Diaries,” the show will be premiered on June 24 on SHEIN‘s official […]
SHEIN Launches Reality Show Set in Saudi Arabia Introduction E-commerce fashion retailer SHEIN is set to release its first reality show, titled “SHEIN Travel Diaries,” which will take place in Saudi Arabia. The show will consist of five episodes, featuring popular Arab influencers who will explore the cities of Riyadh, Jeddah, and the surrounding areas […]
